_{You follow and learn from fitness industry leaders. You consume their media including their writing. This presentation will challenge the limiting beliefs that hold you back from following the same path. You will learn basic writing skills and great resources to take your passion for writing further. You will learn how to develop a content creation process. You will learn how to pursue becoming a published writer. You will learn how writing can be the foundation of career growth as an industry educator and authority.}

_{Andrew is an Edmonton, Canada based coach, writer for Muscle and Fitness, T-Nation, BarBend, other fitness publications, and is a keynote speaker.}